Peer, the AI-native platform reinventing the web as a persistent, explorable universe, at this time launched its International Simulation—a real-time digital Earth the place customers present up as avatars, join by location, and construct relationships in a dwelling, spatial community.
Peer is designed as a local atmosphere for agentic AI—an working system the place AI can transfer, understand, and act inside a shared world. By giving AI kind and putting it in a typical, persistent, and spatial atmosphere, Peer creates a pure interface for human-AI interplay. It may be a Web3 or Web2 expertise, stated Tony Tran, CEO of Peer, in an interview with GamesBeat.
“We’re launching the world’s first working system the place we’re giving AI a kind and a spot to stay. And the assemble that we’ve developed is it really works on all gadgets. We’ve constructed the whole lot from scratch. And so the concept is that we’ve constructed a planet extensive simulation,” stated Tran. “It really works on each form of system. And since we constructed it from scratch, it could actually work on headsets as properly, however we’ve made it accessible on telephones.”
So far, the Newport Seashore, California-based firm has raised $68.5 million so far, together with $10.5 million two months in the past and $3 million a number of weeks in the past. The agency is elevating more cash, and it has 65 folks. The app is offered now on the Google and Apple app shops.
He added, “The principle concept is that we’ve developed this International Simulation the place the principle expertise is tied to geography, in order that we are able to tie the true world to the digital substrate, and we simply go from there. You might leap proper into Japan and expertise Japan or stroll round as your avatar. And all the identical time, you’ve your AI over your shoulder floating subsequent to you. And this AI may have triggers which can be tied to each your IRL (in actual life) location, so wherever you go within the bodily world, it is aware of the place you’ve been, the place your folks are, and the way lengthy you keep at sure locations, with a purpose to to accumulate that set off.”
Each person is paired with their very own AI agent—an clever companion that learns, evolves, and operates alongside them. This makes AI really feel private, helpful, and embodied—an important step towards making AI adoption common and seamlessly woven into each day life.
“What excites us probably the most about that is it provides all people a presence, in the way in which that we used to again within the days of the early web. You see an individual’s avatar and also you get that sense of connection instantly. My dream is definitely to construct the primary Prepared Participant One kind of expertise,” he stated. “It’s perhaps 5, ten years down the road. However at this time, we wished to make it accessible on each system, in order that individuals who can’t afford headsets can truly take part on this world.”
Collectively, they navigate a dynamic world the place geography, reminiscence, and creativeness converge. And since Peer’s interface is grounded in real-world geography, it doesn’t simply simulate the world—it connects to it, enabling AI to increase into bodily actuality by augmented actuality and spatial computing.
“We’re not launching one other app—we’re opening the portal to a brand new digital world,” stated Tran. “Think about a platform that grows with the virality of a social community however monetizes like a sport. That is the beginning of one thing far larger than social—it’s the inspiration for the AI financial system.”
The map turns into the medium
On the core of Peer is a dynamic 3D map of the world—a brand new substrate the place digital experiences are anchored to actual locations. This isn’t a sport world or escapist simulation—it’s a dwelling layer that blends the bodily and digital into one steady atmosphere. Customers seem as avatars tied to real-world and digital areas, with full management over their visibility and presence.
Powered by GPS and VPS (Digital Positioning System), Peer transforms the map into an interactive house the place folks can discover, drop content material, uncover others, and construct communities. In contrast to conventional apps or video games, it is a digital actuality that begins from the true world—making it really feel genuine, grounded, and alive. The place Pokémon Go restricted you to strolling round your IRL location, Peer enables you to journey wherever on the earth after which leap into the map to discover.
“Peer is one of the best of Roblox, Pokémon Go and Discord, all collectively and all powered by AI,” stated Tran. “It’s persistent, composable and constructed to scale past leisure into utility, commerce and creation.”
A platform for presence
Peer’s launch consists of:
An actual-time simulation of Earth, enabling seamless motion and avatar presence throughout the globe
Customizable avatars, giving customers full management over how they seem—socially, partially, or invisibly
Location-aware presence, protecting customers grounded within the bodily world with out ever leaving the app
A spatial interface constructed for discovery, not dependancy—changing limitless feeds with significant proximity
One other Peer breakthrough is Composable World Layering: one persistent world, infinite private experiences. Two customers in the identical digital Instances Sq. would possibly see completely different occasions, adverts, or portals—every tailor-made to them. It’s a brand new canvas for creators, manufacturers, and AI to construct uniquely for each individual.
Tran stated the corporate can allow any form of blockchain or cryptocurrency that it needs.
The agentic world
In that place in Japan, Peer will be capable to offer you data and insights round that space. The corporate constructed its personal map, and it created its personal sport engine as properly.
“We really feel that AI can change into indispensable,” Tran stated. “We are able to generate something. We are able to generate dwelling worlds. We are able to generate the map to New York Metropolis. You possibly can view a Stone Age model of New York Metropolis, should you determine you need that to see that.”
The tech is completely different from Pokémon Go as you’ll be able to zoom in and step into the map and stroll round in your avatar kind, as you’ll in a massively multiplayer on-line (MMO) sport. You are able to do so in first individual or third individual. It could possibly faucet the precise climate and that may affect the world you see. And it’s a planet-wide expertise. After saying that, Tran confirmed me the map of Paris and related with workforce members there.
“It’s only a matter of me zooming in and leaping into the digital world,” he stated.
With this digital world, Tran stated you’ll be able to create treasure hunts for different folks. Quickly, Tran stated the workforce will create automobiles that may drive you world wide or drop you off at any location you need.
“That is an agentic working system,” Tran stated. “You possibly can ask your AI to go and perhaps speak to any individual and create a connection. And so your AI will truly fly over to a different individual and say, ‘Hey, you recognize, would you want to attach with my proprietor?’”
He added, “If you happen to’ve misplaced a cat, as a substitute of posting posters on the road, your AI can go from individual to individual and ask and present a picture and say, ‘Hey, have you ever seen this cat?’ And that is the the place we are able to actually make AI agentic. And it principally can clone the AI. You possibly can have one speaking to any individual in your behalf, and one other one delivering a message to your mother or one thing like that.”
On this manner, you may be in a number of locations on the earth directly, should you determine to ship your brokers out on the identical time. You possibly can personal property and have or not it’s verified on the blockchain, however Tran stated the corporate spun out this tech as a separate firm.
In line with Tran, Peer is the primary platform that lets your entire world enter the identical persistent simulation—a planet-scale MMO tied to the true world—that’s completely accessible immediately from any cell phone.
In contrast to conventional video games or closed digital worlds that divide customers by servers, areas, or gameplay loops, Peer opens entry to a single, real-time world the place anybody on Earth can step in collectively. No lobbies. No ready rooms. No fragmentation. It’s the gateway to infinite, immersive experiences powered by AI.
“We’ve constructed a platform with infinite entry factors,” stated Tran. “From São Paulo to Seoul, anybody with a telephone can step into the simulation and start their journey in an AI-powered world.”
Obtain the Peer app at this time on the App Retailer, Google Play or peer.inc.
By combining a simulation of Earth with generative AI, avatars, and real-time spatial interplay, Peer creates a brand new working system for human-AI coexistence. Peer is presently rolling out its first section and can develop into AI brokers, immersive worldbuilding, and customized {hardware}.
Firms can promote their manufacturers on the earth, and the corporate can do “dynamic layering,” the place somebody might zoom in on a billboard and see particulars that others can not.
Origins
Tran’s workforce bought moving into July 2021, together with a core group of people that labored on an app referred to as Zenly. They’d spent 5 years on that prior mission, and it was acquired after which shut down.
“We noticed the the AI wave coming forward. And what we wished to principally folks and AI collectively inside the identical expertise, and the place the AI is each tied to the digital world, which we name VPS, digital positioning system, the place contained in the AI is aware of and may navigate this digital world, however on the identical time, it’s tied to the bodily world by GPS in your telephone,” Tran stated. “The concept is, when you’re in your your bodily physique, the AI will principally simply be distinguished in your telephone, leveraging your GPS and the whole lot that it is aware of about the true world from our maps. However then, when you enter this world as an avatar, you’ll be able to then start your journey inside this digital world, which we see will begin to look very completely different.”
You would possibly, for example, see what Paris seemed like within the 1600s or see the sci-fi world of Blade Runner.
“We have now broomsticks, the place you’ll be able to fly round,” he stated.
The corporate lets folks use its engine to create their very own 3D objects to be used contained in the world. It could possibly thus be a mix of company-created objects or user-generated objects. Companies will be capable to enter the world and create their very own bodily areas contained in the digital world, they usually can confirm that on the blockchain. The workforce has 65 folks.
