Seychelles-based OKX introduced on Tuesday that it’s relaunching the U.S. model of its crypto trade and unveiled a brand new pockets for American customers to retailer in addition to commerce cryptocurrencies. The corporate additionally named Roshan Robert, a longtime worker of Barclays, as its U.S. CEO and revealed it could find its U.S. regional headquarters in San Jose, California.
“It’s not simply the rebrand. The whole know-how interface, every thing has modified,” mentioned Robert, who was not too long ago an govt on the crypto prime dealer Hidden Highway, which was acquired by Ripple for $1.25 billion in April.
OKX’s renewed deal with the U.S. follows a settlement the trade’s worldwide entity reached with the Division of Justice in February. Prosecutors alleged that OKX did not implement enough anti-money laundering processes and solicited U.S. clients despite the fact that its worldwide entity wasn’t registered within the States. As a part of the settlement, OKX paid a $500 million high quality, pled responsible to 1 depend of working an unlicensed cash transmitting enterprise, and agreed to pay for an exterior compliance guide by means of February 2027.
“For over seven years, OKX knowingly violated anti-money laundering legal guidelines and averted implementing required insurance policies to stop criminals from abusing our monetary system,” Matthew Podolsky, Appearing U.S. Lawyer for the Southern District, mentioned in a press release asserting the settlement.
“There have been no allegations of buyer hurt, no prices towards any firm worker and no authorities appointed monitor as a part of the settlement,” OKX mentioned in a weblog submit.
The trade’s U.S. relaunch additionally comes amid a extra favorable regulatory setting for crypto underneath President Donald Trump. Robert, the U.S. CEO, mentioned OKX’s plans to extend its U.S. presence predates Trump’s second time period. He began speaking with the crypto trade in the summertime of 2024 and was formally introduced on in September. “We have been getting ready our compliance infrastructure, our threat administration infrastructure for the final yr and a half or so,” he added.
That mentioned, Robert welcomes the Trump administration’s much less aggressive method to crypto. “The rulemaking will take a while, however there’s a path that we are able to see,” he mentioned.
As Robert steers the brand new, relaunched OKX U.S., he’s going through stiff competitors from incumbents Coinbase and Kraken. Nevertheless, he believes that the market within the U.S. isn’t zero sum and thinks that youthful generations’ urge for food for dangerous crypto bets will develop the pie. “The entire digital asset market is an increasing universe,” he mentioned.
Hong Fang, OKX’s world president, beforehand oversaw OKX’s U.S. entity, which was previously named OKcoin.
This story was initially featured on Fortune.com