The streaming area has grow to be so crowded that it’s onerous to think about why any firm would need to break in now, however that’s apparently what Chick-fil-A (sure, the quick meals chain) is planning on doing.
Deadline stories that Chick-fil-A is working with numerous manufacturing firms and conventional studios to create a number of unique exhibits for a streaming platform debuting someday later this yr. Initially, the restaurant is alleged to be centered on family-friendly unscripted programming, together with a sport present produced by Glassman Media and Sugar23. However down the road, the at the moment unnamed service may additionally function unique scripted sequence, animation, and content material that’s both licensed or acquired from different leisure outfits.
On its face, the thought of the corporate launching a complete streaming service full of feel-good tales simply to promote hen is a bit odd. But it surely feels necessary to remember that Chick-fil-A is owned by the Cathy household, whose independently managed belief was instrumental in the muse of Trilith Studios — the Atlanta studio most well-known for its frequent work for Marvel. Chick-fil-A’s company ties to the leisure business make this sort of transfer considerably straightforward to wrap your thoughts round, to a sure extent, however it’s a lot more durable to think about folks truly wanting to enroll in one more platform that’s in all probability going to be full of commercials.