Bose has acquired the high-end audio model McIntosh — a transfer that Bose says will “considerably” broaden its product lineup. The acquisition, which additionally consists of McIntosh subsidiary Sonus faber, additionally “opens new alternatives within the automotive sector,” as each corporations plan to work collectively to broaden their in-car audio choices:
By leveraging Bose’s 40-plus years of expertise in automotive audio, and McIntosh Group’s legacy of efficiency and design, the manufacturers will work collectively to broaden their analysis and proceed to engineer genuine in-car experiences that redefine automotive sound.
It doesn’t seem like Bose or McIntosh will make any modifications to their current merchandise. Bose says it’ll proceed to launch its headphones, audio system, soundbars, and in-car audio, whereas McIntosh and Sonus faber will hold growing premium audio merchandise, together with amplifiers, loudspeakers, and turntables.
The patron audio trade has turn into increasingly more consolidated over time, with Masimo selecting up a number of well-known manufacturers like Polk, Bowers & Wilkins, Denon, and extra when it purchased Sound United in 2022. In the meantime, Samsung acquired JBL and Harman Kardon’s dad or mum firm, Harman, in 2016, and Sony purchased the headphone maker Audeze final yr. Voxx Worldwide additionally owns a bunch of audio manufacturers, together with Klispch, Pioneer, and Onkyo.
“Over the past six a long time we’ve delivered one of the best premium audio experiences potential; now, with McIntosh Group in our portfolio, we will unlock much more methods to deliver music to life within the house, on-the-go and within the automotive,” Bose CEO Lila Snyder mentioned within the press launch. “We look ahead to honouring the heritage of those manufacturers, investing of their future and pushing the boundaries of audio innovation to deliver prospects experiences they’ve by no means heard earlier than.”