Rebecca Lynn doesn’t imagine in first-mover benefit.
“By no means be a primary mover,” says Lynn. First movers bear the burden of proving {that a} market exists, she says. “You’re paying to get client consciousness of that market. You’re combating this uphill battle. You’re spending a ton of cash to show out the market—and by the point you lastly show it exists, you’ve got an growing older tech stack. Why not let any person else break that choose? You watch the place the puck goes, after which are available in with a greater product and higher advertising as a second mover.”
It’s recommendation Lynn has gleaned from many years of expertise on the operations and investing sides of the desk. Lynn by no means deliberate to be a VC—a first-generation faculty child from the Midwest, she spent her early profession within the late ’90s at Procter & Gamble. In 2007, proper earlier than the Nice Recession absolutely materialized, she ended up taking her first enterprise gig at Morgenthaler Ventures. The very first time period sheet she gave out was for monetary providers firm Lending Membership in 2009.
“All the time control the macro,” Lynn says. “So, when Lehman crashed, that’s what made Lending Membership an amazing deal. With out the crash of Lehman, we wouldn’t have invested in Lending Membership. However there was this macro alternative the place all of the sudden their product simply nailed it. They have been doing peer-to-peer lending and, earlier than the crash, it was a good suggestion. Then, the market goes down in flames, and even when you’ve got an 800 credit score rating, you may’t get a mortgage. It created this chance the place that they had a transparent runway forward of them.”
In 2014, Lending Membership would develop into the most important tech IPO of the yr. Since then, she’s additionally been an early investor in Doximity, Luminar, FutureAdvisor, Examine, and Casetext. Now, twelve years after cofounding Canvas Ventures (spun out from Morgenthaler Ventures in 2013), Lynn is spinning out on her personal, launching new agency Canvas Prime as a solo GP, she solely instructed Fortune.
“We obtained a whole lot of steering from our LPs that they preferred my technique and outcomes,” she says. “And I had actually, from a top-down stage, needed to focus extra for years. As a result of focus—that’s the Kool-Help we inform our entrepreneurs to drink: Focus, focus, focus, execution, execution. Decide, and make it quick. As a result of not making a choice can be making a choice.”
Lynn is retaining the Canvas title, as she’s retaining board seats and persevering with to help her present portfolio firms, together with Savvy Wealth, Airvet, and Marvin. In some methods, Lynn is a part of a broader pattern in enterprise, of solo GPs who’ve a deep properly of expertise, leaving older or bigger corporations behind. Her technique for Canvas Prime is outlined: The agency concentrates on a couple of sectors—primarily fintech, digital well being, and AI—the place she has confirmed experience and a observe report, plus a concentrated, excessive possession portfolio. They put money into 12-15 firms a yr whereas taking vital possession stakes of 15% to 25% to maximise returns.
“I feel the times of the mid-market, generalist fund are completely gone,” says Lynn. “They don’t work. Smaller funds outperform, and right here’s a quantity: Specialised funds have 37% increased returns than generalist funds… And once we did the bottom-up evaluation on the place we made cash for our buyers, it was blindingly clear we made cash in fintech, digital well being, and AI—and that was it.”
In a whole lot of methods, Canvas Prime is about remembering that it’s vital, and mandatory, to say no.
“You simply can’t be an professional at every little thing,” Lynn instructed Fortune. “What we inform the CEOs on a regular basis is that realizing what to say no to is crucial ability set you may develop. So, it’s all about having focus and readability on what we have to cowl, how we have to cowl it, who we have to rent, and what we have to construct out to be useful to our firms.”
Time period Sheet Podcast, Episode 3… This week, we’re attempting one thing new on the Time period Sheet Podcast—pairing an episode with an essay! In my Time period Sheet Podcast interview with Rebecca Lynn, we mentioned her roots within the Midwest, her path to Silicon Valley, and what she’s discovered as an entrepreneur turned enterprise capitalist. Plus, my tackle the Nvidia-AMD-Trump deal and newly minted AI billionaires. Pay attention right here.
See you tomorrow,
Allie Garfinkle
X: @agarfinks
E-mail: alexandra.garfinkle@fortune.com
Submit a deal for the Time period Sheet e-newsletter right here.
Joey Abrams curated the offers part of in the present day’s e-newsletter. Subscribe right here.
Enterprise Offers
– Appcharge, a Tel Aviv, Israel-based cell sport funds platform, raised $58 million in Collection B funding. IVP led the spherical and was joined by Playrix, Creandum, Moneta VC, Play Ventures, Gilot Capital Companions, Smilegate Funding, and others.
– Gameto, a New York Metropolis-based cell engineering firm centered on ladies’s reproductive well being, raised $44 million in Collection C funding. Overwater Ventures led the spherical and was joined by Perception Companions, RA Capital, Two Sigma Ventures, and others.
– Kustomer, a New York Metropolis-based AI-powered CX platform, raised $30 million in Collection B funding. Norwest led the spherical and was joined by Battery, Redpoint, and Boldstart.
– GoodShip, a Bellevue, Wash.-based working system for the freight business, raised $25 million in Collection B funding. Greenfield Companions led the spherical and was joined by Bessemer Enterprise Companions, Ironspring Ventures, Chicago Ventures, and FUSE VC.
– Leap, a Los Angeles, Calif.-based fan expertise platform for sports activities, raised $23 million in Collection A funding. Alexis Ohanian and Seven Seven Six led the spherical and have been joined by Courtside Ventures, Will Ventures, Forerunner, and others.
– Arintra, an Austin, Texas-based AI-powered medical coding automation platform, raised $21 million in Collection A funding. Peak XV Companions led the spherical and was joined by Endeavor Well being Ventures, Y Combinator, Counterpart Ventures, and others.
– Ultraviolette, a Bangalore, India-based electrical bike firm, raised $21 million in funding. TDK Ventures led the spherical.
– Transak, a Miami, Fla.-based developer of fiat-to-crypto infrastructure, raised $16 million in funding. Tether and IDG Capital led the spherical and have been joined by others.
– Datumo, a Seoul, South Korea-based generative AI analysis firm, raised $15.5 million in Collection B funding from KB Funding, Shinhan Enterprise Funding, Kiwoom Funding, SBI Funding, Salesforce Ventures, and others.
– Mako, a New York Metropolis-based AI infrastructure firm that builds clever brokers to generate and optimize GPU kernels, raised $10 million in seed funding. M13 led the spherical and was joined by Torch Capital and Parable VC.
– Dealops, a San Francisco-based developer of pricing infrastructure for income groups, raised $7 million in funding. Pear VC and Common Catalyst led the spherical and have been joined by Depth VC, Elsa Ventures, Weekend Fund, Flex Capital, Allison Pickens, 20 Gross sales, and others.
– Refold, a San Mateo, Calif. and Bangalore, India-based developer of AI brokers for integrating enterprise software program techniques, raised $6.5 million in seed funding. Eniac Ventures and Tidal Ventures led the spherical and have been joined by Higher Capital, Forward VC, Karman Ventures, Z21, and angel buyers.
– Infinity Loop, a New York Metropolis-based AI-powered deal evaluation platform, raised $5 million in seed funding. Glasswing Ventures and TIAA Ventures led the spherical and have been joined by Plug and Play, Restive Ventures, and angel buyers.
– HoneyCoin, a Nairobi, Kenya-based cross-border funds platform, raised $4.9 million in seed funding. Flourish Ventures led the spherical and was joined by Visa Ventures, TLCom Capital, Stellar Growth Basis, Lava, Musha Ventures, 4DX Ventures, and Antler.
– Levr Wager, a Costa Rica-based decentralized sports activities betting platform, raised $3 million in funding. Blockchain Capital and Maven 11 led the spherical.
– TLIKI, a London, U.Okay.-based AI-powered sport creation platform, raised $2.2 million in pre-seed funding. Twin Path Ventures led the spherical and was joined by Atlas Sgr, XTX Ventures, and SFC Capital.
Non-public Fairness
– Ruppert Panorama, backed by Knox Lane, acquired Greatscapes Property Administration, a Winchester, Va.-based landscaping firm. Monetary phrases weren’t disclosed.
Exits
– Hubbell Included agreed to amass DMC Energy, a Carson, Calif.-based supplier of connectors and tooling for utility substation and transmission markets, from Golden Gate Capital. Monetary phrases weren’t disclosed.
– Apollo agreed to amass Trace3, an Irvine, Calif.-based digital and IT providers supplier, from American Securities.
– Proterra Funding Companions acquired AcreTrader, a Fayetteville, Ariz.-based farmland funding platform. Monetary phrases weren’t disclosed.
Funds + Funds of Funds
– Pacific Avenue Capital Companions, a Los Angeles, Calif.-based personal fairness agency, raised $1.65 billion for its second fund centered on company carve-outs and divestitures.
– Periscope Fairness, a Chicago, Ailing.-based personal fairness fund, raised $370 million for its third fund centered on founder-owned enterprise providers firms.