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PulseReporter > Blog > Tech > Sonos CEO: ‘We All Really feel Actually Horrible’ Concerning the Bungled App Replace
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Sonos CEO: ‘We All Really feel Actually Horrible’ Concerning the Bungled App Replace

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Last updated: May 9, 2025 9:49 pm
Pulse Reporter 3 months ago
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Sonos CEO: ‘We All Really feel Actually Horrible’ Concerning the Bungled App Replace
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It’s actually robust, I believe, to be in any atmosphere the place you’ve got let your clients down if you’re customer-centric. And if something, Sonos is customer-centric. It is doubly exhausting if you work and you do not perceive the relative precedence of your contribution. And we have actually reset that ladder factor as a lot as the previous factor, and folks perceive how their work matches into the success of Sonos as we speak, and it is actually reset the cultural tone.

Within the yr since this app has rolled out, there’s been all these updates and modifications. Within the time that you just’ve been there, has this complete expertise taught you anything about your customers?

I believe a part of what will get me off the bed each morning to do that moderately exhausting job is that Sonos has a extremely particular place in our buyer’s lives. I imply, positive we are the soundtrack for barbecues and dinner events. But it surely’s not an exaggeration to say that we’re actually there for delivery, for demise. I imply, let’s be sincere, for conception.

Ha!

I imply, you may’t say that about Microsoft Excel.

Nicely, it will depend on how freaky you’re, I assume.

Yeah, I suppose so. It’s actually an honor to get to work on one thing that’s so webbed into the emotional cloth of individuals’s lives, however the consequence of that’s once we fail, it has an emotional influence.

I used to be speaking to a buyer on social media a couple of weeks in the past. He was having issues together with his system, and it was the day of his mother and father’ fiftieth wedding ceremony anniversary celebration. All he needed was music for the get together. The place you is likely to be tolerant of a hiccup in your expertise scrolling Instagram someday, it has a distinct emotional wall up when you may’t have music for a once-in-a-lifetime form of celebration.

If something, the expertise of interacting with our clients over the course of the final 100 days is simply this reminder of what we do goes past simply software program. It’s an emotional soundtrack for folks’s lives. It simply must work each time.

I’m curious in regards to the software-hardware divide. Sonos is a essentially {hardware} product. How does your software program mojo assist an organization that lives or dies on the {hardware}?

I imply, it is such a delight to get to work with our acoustic workforce and the commercial design workforce and the {hardware} groups broadly. They’re simply the most effective on the earth at these items, and it’s such a central a part of the plain id of Sonos. However Sonos can also be a platform. There’s vital table-stake software program dimensions to every of our merchandise—energy administration for portables, noise cancellation for headphones, 3D positioning for immersive audio.

If I have been to critique these years, I believe maybe we did not make the suitable degree of funding within the platform software program of Sonos. And in a method, the try and re-architect the cellular expertise was meant to be a treatment for that. However as we have described, we made some errors alongside the best way. And so a part of the explanation that I can communicate with some confidence in regards to the progress we have made is that we have now a extremely sturdy quantitative understanding of how the software program platform is performing as we speak relative to the earlier era software program. Throughout dozens of metrics, the platform performs higher than the software program that it changed.

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