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Google goes face to face in opposition to OpenAI’s Sora with the most recent model of its video technology mannequin, Veo 2, which it says makes extra realistic-looking movies.
The corporate additionally up to date its picture technology mannequin Imagen 3 to provide richer, extra detailed images.
Google mentioned Veo 2 has “a greater understanding of real-world physics and the nuances of human motion and expression.” It’s accessible on Google Labs’ VideoFX platform — however solely on a waitlisted foundation. Customers might want to join by means of a Google Kind and await entry to be granted provisionally by Google at a time of its selecting.
“Veo 2 additionally understands the language of cinematography: Ask it for a style, specify a lens, recommend cinematic results and Veo 2 will ship — at resolutions as much as 4K,” Google mentioned in a weblog submit.
Whereas Veo 2 is accessible solely to pick customers, the unique Veo stays accessible on Vertex AI. Movies created with Veo 2 will comprise Google’s metadata watermark SynthID to determine these as AI-generated.
Google admits, although, that Veo 2 should hallucinate additional fingers and the like, however it guarantees the brand new mannequin produces fewer hallucinations.
Veo 2 will compete in opposition to OpenAI’s lately launched Sora video technology mannequin to draw filmmakers and content material creators. Sora had been in previews for some time earlier than OpenAI made it accessible to paying subscribers.
Impressively, Google says that by itself inside assessments gauging “total choice” (i.e. which movies an viewers favored higher) and “immediate adherence” (how nicely the movies matched the directions given by the human creator), Veo was most well-liked by human evaluators to Sora and different rival AI fashions.

Google introduced Veo in Might of this yr throughout its Google I/O developer convention with a video made in partnership with actor-musician Donald Glover, aka Infantile Gambino.
AI video technology nonetheless wants some work
AI video technology has lengthy been an space of generative AI by which massive mannequin builders, like Google and OpenAI, repeatedly compete with and meet up with comparatively smaller firms.
RunwayML, one of many pioneers of AI video technology, lately launched superior controls for its Gen-3 Alpha Turbo mannequin. Pika Labs launched Pika 2.0, giving customers extra management and enabling them so as to add their very own characters to a video. Luma AI introduced a partnership with AWS to convey its fashions to Bedrock for enterprise use. Luma additionally expanded its Dream Machine technology mannequin.
Nonetheless, AI video technology nonetheless must persuade each creators and viewers. After Sora’s long-anticipated launch, individuals remained skeptical of its capabilities when it continued to generate physics and anatomy-defying figures. Customers felt it gave inconsistent outcomes.
A trailer from the current Sport Awards additionally confirmed individuals’s mistrust of what they understand as “AI slop.”
Some filmmakers, although, have begun to embrace the chances AI video mills can present. Famed director James Cameron joined the board of Stability AI, whereas actor Andy Serkis introduced he was constructing an AI-focused manufacturing firm.
Google mentioned it’s seeing curiosity from many customers. The corporate mentioned YouTube creators have been utilizing VideoFX to make backgrounds for YouTube Shorts to save lots of time.
Updates to Imagen 3
Google additionally up to date its picture mannequin Imagen 3, which it lately made accessible by means of its Gemini chatbot on the internet, to be extra life like and provide brighter photos.
Imagen 3 can now render extra artwork kinds precisely, “from photorealism to impressionism, from summary to anime.” Google mentioned the mannequin can even comply with prompts extra faithfully.
Individuals can entry Imagen 3 by means of ImageFX.