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PulseReporter > Blog > Money > Coca-Cola CEO says McDonald’s E. coli outbreak will not harm gross sales
Money

Coca-Cola CEO says McDonald’s E. coli outbreak will not harm gross sales

Last updated: October 23, 2024 3:18 pm
10 months ago
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Coca-Cola CEO says McDonald’s E. coli outbreak will not harm gross sales
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Coca-Cola President and CEO James Quincey attends a press convention with Worldwide Olympic Committee (IOC) president and China Mengniu Dairy CEO and Govt Director, as a part of the 134th Session of the Worldwide Olympic Committee (IOC) on the SwissTech Conference Centre in Lausanne, on June 24, 2019.

Fabrice Coffrini | AFP | Getty Pictures

Coca-Cola CEO James Quincey stated the corporate would not anticipate an E. coli outbreak linked to McDonald’s to harm the beverage firm’s gross sales.

“When one appears to be like at what’s within the media thus far, when it comes to the states which were affected, I’d say at this stage it isn’t going to be a big, vital influence to the enterprise,” Quincey stated on Coke’s third-quarter earnings name on Wednesday.

McDonald’s is Coke’s largest restaurant buyer, and the 2 firms’ symbiotic relationship has existed for almost seven many years. Most not too long ago, CNBC reported that Coke contributed advertising funds to McDonald’s this summer season for its $5 worth meal, which features a small tender drink, to make it extra engaging to franchisees who can in any other case be cautious of steep reductions.

“We’re a giant associate of McDonald’s, they seem to be a large associate of ours,” Quincey stated. “We’ll be serving to them in any manner we are able to as they work via no matter’s occurring right here.”

On Tuesday, the Facilities for Illness Management and Prevention introduced that it has linked an E. coli outbreak in 10 states to McDonald’s Quarter Pounder burgers. The company stated 49 circumstances have been reported, with one fatality.

CDC investigators have narrowed in on two substances because the potential trigger: the burger’s onions and its recent beef patties. Each substances are distinctive to the Quarter Pounder burgers, though cooking the patty on the right inner temperature ought to kill the micro organism.

McDonald’s stated in a press release on Tuesday that Quarter Pounders might be quickly unavailable in a number of Western states, together with Colorado, Kansas, Utah and Wyoming, and parts of different states. The corporate additionally stated it is instructed all native eating places to take away slivered onions from their provide and has paused the distribution of that ingredient within the affected space.

“We’re very assured which you can go to McDonald’s and luxuriate in our classics. We took swift motion yesterday to take away the Quarter Pounder from our menu,” McDonald’s USA President Joe Erlinger stated on NBC’s “Right now” present on Wednesday morning.

At this level, it is unclear what influence the outbreak may have on McDonald’s personal gross sales.

The outbreak comes as customers broadly have been spending much less at eating places, hurting each McDonald’s and Coke. McDonald’s and its fast-food rivals have been leaning into reductions within the hopes that offers will deliver again prospects, whereas Coke has been chipping in to market the combo meals to spice up its personal gross sales.

Regardless of sluggish shopper spending, Coke’s third-quarter earnings and income topped Wall Road’s estimates, due to increased costs. Shares of the corporate fell greater than 2% in morning buying and selling.

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